In a world of digital expansion, blogging is something that has evolved over the years. Yes, right from starting a blog to making revenue from the same, people have earned and are earning tons of money. Still, there are lots of people who don’t know what is blog. Hence, right in this article, we will uncover every single thing about a blog.
What is Blog?
A Blog is an updated website where the latest contents are frequently added and published. Further, a blog is written in an informal style or we can say in a conversational tone. Here, the main goal of writing a blog is to attract readers and achieve a different set of blogging goals.
Well, you must have read blogs time after time even without realizing that it’s a blog. Also, other major websites such as CNN, Forbes, or even Android Authority are blogs too.
Unless and until you have started a blog, you will not know the actual meaning of what is blog.
Therefore, let’s go ahead and unwrap the actual meaning of a blog and every other thing related to it.
Table of Contents
Table of Contents
A Detailed History of Blogging
Speaking about the history of blogging, it started back in the year 1993 which is quite a time now. Since that year, blogging has been around and has helped millions of people earn their livelihood.
Also, while there is some sort of debate over the first blogger, I will make things much clearer for you.
Right in the year 1993, Rob Palmer started working for a company in London where he wrote quarterly of publication for the company on their website.
Further, considering the World Wide Web as an open-source, the company eventually opt to continue with its quarterly publication as a free online journal or what’s known as a blog.
While Rob Palmer was blogging for this company, personal blogging came into existence by 19-year old Justin Hall.
His blog was good at that time where it consisted of links and ramblings. Additionally, while the term online diaries and online journals are a mouthful, Jorn Barger in 1997 came up with an expansion.
He termed the name as “weblog” which was shortened to a blog.
Moving ahead in what is blog, right in the year 1998, Open Diary was born. This was a platform that provided people the place to share their thoughts along with ideas while allowing others to comment.
More History of Blogging
Going ahead, more of the blogging platforms such as Blogger, Tumblr, LiveJournal, and even Xanga emerged.
As and when the blogging industry was growing, these things were completely changed when WordPress came in the year 2003. It’s a content management system that powers two-third of the internet in an effective way.
Right in the year 2007, micro-blogging emerged with Twitter and the ideal length of a post at that time was around 300 to 400 words.
In 2016, WordPress opened up its .blog domain extension which solidified blogging in the best possible way.
Since that year, Blogging is growing and has empowered millions of people to earn money from the same.
How is a Blog Different from a Website?
Moving ahead in what is blog, let’s find some of the most key differences between a blog and a website.
Well, the major difference between a blog and a website is that a blog is active on a dynamic basis while a website remains active in several occasions.
As I said above, each of the blogs is websites but not every website is a blog that you must take into consideration.
Going ahead, one of the key differences is that website is made up of pages like the home page, service, and contact page. On the other hand, websites are easily made of a single page.
Each post in a blog is linkable with other posts where a different architecture is made in blogging.
Putting things simply, blog is designed around the basic principle of releasing new content to the user’s time after time.
Also, even blog layouts affect tons of different things while websites focus more on static work.
With a website, they are built, published, and then there are some sort of minute changes that are done.
Unless a business has to update the website in order to do something such as adding services or even changing addresses, static websites are mainly built for business purposes. Also, static websites remain for quite a long period of time.
A Take on Blog
On the other hand, Blogs are real fluid properties that change far more quickly. As a blogger, you got to add new content every now and then just to keep blogging moving.
Every other time, blogs are driven with the latest content which brings more traffic in the future.
Whenever you publish a new blog post, the most recent article will show up on the homepage.
With this, readers get a chance to get the most recent content on the first scale.
Is it better to have a website or a blog?
Moving forward in what is blog section, choosing between a website or a blog is one of the easiest tasks.
In this case, it comes down to the type of business goals you have in reality. Also, it even depends on your priorities whether you are looking for long-term blogging or you just want to start a website.
By now, you must remember that websites are made up of primarily static pages. However, the website also contains tons of other information that are as follows:
- Your Business hours, menu, or Address
- A freelancer portfolio of Work
- The Physical products that you are keeping for sale
- Service Offerings you deliver and the sample projects
Even with single page websites that have their own marketing focus, the website owners must increase the number of pages on their websites.
More often, these are known as the “Squeeze Pages” that give something in exchange for the visitor email address.
Later, they market their very own product and if a sale comes, then they earn from that product.
What are your Business Goals?
In order to determine whether a website or a blog is better for you, the first thing you got to determine is business goals.
Are you someone who is trying to collect email addresses to build an online community?
Do you have a local restaurant with the goal of letting people know your hours and menu?
All in all, if you have tons of information to display on your website, a blog is the best of all options.
Blogging is one of the best ways to not only interact with the existing community but to attract tons of new customers to your site.
What is the difference between Pages and Posts?
Well, this is yet another most common question that I get when someone asks me what is blog?
This question is a natural one as blogs and posts along with website pages can be a lot similar to each other.
However, there are tons of key differences between blog posts and the pages of the website.
Some Key Points on Posts
- Posts can be added right on the RSS feeds
- Are active and updated on a regular basis
- Have different sort of headings and subheadings
- Are archived on the basis of month and year
- Organizable on the basis of categories and tags
- More likely sharable on social media
- Encourage conversations through different comments
- Get the date and author on a post
- You have the power to have an unlimited post
Key Points on Pages
- Contains the information that doesn’t really change
- They are not driven by certain dates
- They are not written with the intent for sharing on social media
- Does not come up with comments
- Pages are Hierarchical by nature
- Each page is formatted in a different way
- Does not come up with RSS Feed
- Do not have to publish or author-date
- The number of pages is minimal
Moving ahead, whenever you are writing a blog post for your site, you will have greater in-depth knowledge beginning with the blog post outline. Here, you got to think about the blog post headline and tons of other things.
This thing will attract the readers and determine the content before you can even put those contents down.
On the other hand, pages are different which a thing you must take into consideration is.
Now, let’s talk about the key pages which every single website or even a blog must-have in every case.
Key Pages every Website or a Blog must have
Even if you are blogging, there are different core pages that you must include on your website:
In every single blog post or website page, the about page is one of the most crucial ones. Here, the About page tells visitors what a website or blog is about.
Here, each of the companies or even a blog must have an about us page in every case. This eventually helps your audience to learn more about you and your brand.
Also, it makes a decision whether the user has to stick to your website or not.
Additionally, as a business, you can easily make use of your about us page to showcase your vision statement and mission.
If you are a blogger, you can easily make use of the about page to link it to different social media profiles. This encourages people to know more about you, follow up with you, and deliver popular content suggestions.
Moving ahead in what is blog, a contact page can be as simple as the contact form plugin like the Gravity forms or even WP forms.
With a contact page, people will find it a lot easier to reach out to your business and connect with you.
In the modern date world, contact pages have become sole necessities where if you don’t have them, you can lose tons of customers.
Further, you can even make use of your contact page to sell different products or even services.
As a business, this is one of the best places to provide you with an address, phone number, and email address.
Whether you are running a blog or a business, you should make it much easier for people to reach out to you.
Terms of Service
If you are someone who sells products, the Terms of Service page is one of the most vital ones. Also, if you want to promote different affiliate offers, you must have terms of service page on your blog or website.
This thing is present as a legal document where this page helps in limiting the liability in case services or products arent usable.
Additionally, there are four main pages that every single site must include no matter what the reason is.
Of course, in addition to the key pages, there must be those smaller pages which you must include to make your website a lot complete.
Why Every Website must have a blog?
In the article what is blog, the phenomenon every website must have a blog is one of the core ones.
Indeed, even if you are running a business website built on WordPress, you have the full ability to add blog to your site.
By adding a blog to your website, you are opening up a new dimension for every single user. With a blog, users can stay for longer at your website that will increase chances to bring traffic to your site.
Also, blogging offers a greater chance to your website for attracting visitors from all over the world.
Additionally, by adding a blog to your site, you can increase your traffic with the help of Search engine Optimization.
With the help of such tactics, it will take time but once you are done by having a blog on your website.
Eventually, you can then retain different users which will help you to bring sales and spend money on your services.
What is blog: Key Points to Remember
It’s about Traffic and SEO
When you start a blog or even launch your very own website, people don’t just come randomly to read your website contents.
One of the biggest things which new bloggers and website owners make is that they hurry to gain traffic on their websites.
Whenever you are first starting out with your blogging website, getting traffic on your blog may seem to be a daunting task.
But, believe me, it’s not as difficult as it sounds.
There are tons of ways through which you can bring traffic to your site and in this, SEO (Search Engine Optimization) is the best of all.
With the help of SEO, you can eventually bring traffic to your site that will be the organic traffic. Yes, if you have an all-new website, starting off with SEO can take time where you will have to learn different aspects.
In this case, you can learn about SEO from over the web where there are different things that you can take into consideration.
More with SEO
Yes, SEO is vast where you will have to learn different On-Page and Off-Page SEO strategies.
Further, once you start performing SEO, it will take a period of about 6 to 8 months for bringing traffic to your site.
As and when you will gain that organic traffic, then visitors will start coming to your website.
On the other hand, if you are new to blogging, SEO can sound like a new thing. But, all depends upon learning SEO and if you can master that, things can get easier for you.
Hence, if you are willing to start blogging and want to have quality traffic on your blog, then doing SEO has to be one of your key goals.
Discover the Benefits of Blogging
In the midst to know what is blog, there are tons of benefits of blogging that you must know. I personally love blogging and have built tons of blogs that are bringing some good revenue for me.
You don’t need a service or product to begin
Yes, among different benefits of blogging, an essential one is that you don’t need your own products or services.
Indeed, blogging is done to express oneself and in this scenario, there is no need for products or even services to start off.
In this case, all you need is a blog, theme and then you can make use of your own creativity to start your blogging journey.
Also, while you can add services and products over the course of time, there is no need to do anything more than that to get your blog started.
Most of the people choose their blog name and then start writing off the contents they feel passionate about.
Then, once they have found the audience, they can eventually work to develop service and products.
Yes, you can even start making money from your blog by offering different products and services to the users.
But first, you need to have the audience for your blog. Once you have that, then you can take the next step and earn revenue from your blog.
Why people Start Blogs instead of websites?
Websites are great for people who have an established offline business and want to take that forward.
They are not good for someone who has just started out that doesn’t have a product or a service to offer.
For example, if you are a wedding photographer, you can eventually start off with a static website rather than a blog. On a wedding photographer website, content is less where adding your portfolio is one of the main things.
Also, in this case, you can create pages that outline for hours and services that can bring you money.
However, if you don’t have services or a product, it’s far better to start off with blogging.
On the other hand, if you love cooking, you can start your cooking blog and share your recipes with the entire world.
Further, you can draw an audience with the help of social networks like Pinterest or even Instagram and grow your blog, the better way.
The Basics of Money Making
Going ahead in what is the blog section, there are some good basics of money-making that you must address in this case.
If you have a website, there are different sorts of ways you can use for making money from your website.
Most commonly, right from selling physical or even digital products or services to other sorts of online products, blogging can help you make a good amount of money.
Also, with Blogging, you can discover some of the best ways to earn money. All in all, these money-making ways are as follows:
- Sponsored Opportunities
- Selling different Services
- Affiliate Programs
- Digital or Physical Products
Starting off with one of the best ways to make money from blogging is with Advertising. In this case, you can easily advertise on your blog with the help of Google Adsense or other ad platforms.
Here, the moment any user will click on your ad, you will earn money based on every click. If you are just starting out, I would suggest you start off with Google Adsense.
They have their conditions which once you will meet those, then you can easily go ahead and start your blogging journey.
Being said that, if you have a blog that gets a massive amount of traffic, you can easily earn the best of money from the Ads network.
The moment your blog reaches a certain rank, you will start getting offers from people who will pay you for sponsored posts.
With this, you can earn some of the best money from your blog. Although, it will take you some time to get sponsored posts as it requires your blog to get some good amount of traffic.
Indeed, once you will start getting sponsored posts, you can earn some great amount of money from the same.
Now, among services they can be classified as anything right from selling work as a freelancer to coaching people, selling courses, and earning money from the same.
Putting things simply, if you want to sell services, you got to be a master at something. Even more, your product must be exceptional where you can sell those services and earn passive income.
Also, if you can manage to build a solid fan base, you can sell your services to them and make tons of money from the same.
Another amazing way to earn from blogging is with the help of Affiliate Programs. Currently, there are tons of affiliate programs that you can choose from, sell their products along with services, and make good money from it.
For any of the blogging niche, there are tons of different affiliate programs available.
Well, if you are unaware of affiliate marketing, the basic principle is quite simple. In this case, you just need to promote other people’s products and you can make commissions from the same.
Also, in commissions, you must see which affiliate program is offering which sort of commission.
Generally speaking, the greater traffic is on your website, the more amount of affiliate sales you will generate.
In short, you must always look to increase website traffic by every possible means. Whether you are eager to do SEO of your website or want to run ads, both the methods can bring you affiliate sales, every single time.
Final Word of Mouth: What is blog?
We are at the ending phase of the article and by now, you must have got to know what is blog and other aspects of blogging.
Indeed, blogging is one of the most top class industries that you can enter and slowly start making money.
Although, for a blog to start getting traffic, you will have to perform SEO and add content on an adequate basis.
Additionally, it will take a period of 6 to 8 months to see some sort of organic traffic on your blog. Once you start seeing traffic, then you can start expanding your user base.
Further, you can even hire writers and ask them to write content for your website. With this, you can grow your site at a faster pace and attract visitors, most of the time.
Right now that you know what is blog and other aspects of blogging, things are simpler for you.
Here, you can simply go ahead and follow up with blogging if you haven’t. Keenly choose a better Hosting along with a theme to run your website.
Then, you can eventually work harder for your blog and make the best of all money, in the ahead future.