If you love to play the game and do visit to watch Twitch streamers then you must be eager to know “how much do Twitch streamers make”.
Basically, Twitch is a video game streaming platform where you will see many game streamers going live and doing commentary.
You may have seen YouTubers doing commentary on videos. In Twitch, It works the same way, but there are extra features where Streamers make money easy.
In this article, I will get you through how much money do Twitch Streamers make per sub, per ad, per bit, sponsorship, donations, affiliate, and merchandise.
How Much Do Twitch Streamers Make?
In short, I would say Twitch streamer makes around $1 per view after applying multiple monetization strategies.
You must know what Twitch streamers do to make money consistently and successfully.
Below is the list of top Twitch streamers and their income.
1. Ninja – $5.4 Million
Ninja is one of the popular Twitch streamers. If you are a frequent Twitch user, then you must have notice Ninja live broadcasting. He has over 14 Million followers and makes around $500,000 per month.
2. Shroud – $4.4 Million
Shroud is known for streaming PUBG game and Counter-Strike. He has currently 6.1 Million followers with over 40,000 subs to his Twitch channel.
He has not played Counter-Strike for a long time. Now he took Fortnite game for broadcasting.
3. TimTheTatman – $1.8 Million
Timothy John Bater is a frequent Twitch streamer who runs the TimTheTatman channel. He has 3.6 million followers with over 35,000 subscribers.
Timothy gets around 25,000 viewers per week that bring a whopping earning to his channel.
He usually plays Overwatch, Counter-Strike and World of Warcraft.
His majority of earning comes from subscription, Sponsorships, and ads.
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4. DrLupo – $1.9 Million
Benjamin Lupo made his name in playing the famous games called PUBG and Fortnite. He got popularity when he played a game with Ninja.
He has a good number of followers around 20,000 with 3.2 Million followers. You will enjoy his commentary on whatever games he plays.
5. Dr. DisrespectLIVE – $1.8 Million
Guy Beahm is a professional gamer. He is known for playing Call of Duty and battle royal games, Fortnite, PUBG and League of Legends.
He gets around 15,000 views every week along with 32,000 subscribers.
6. MOONMOON_OW – $1.6 Million
This channel earns $1 Million just from the subscription. With having over 759K followers and over 17,000 subscribers this channel has gained huge popularity on Twitch.
7. GeekandSundry – $1.45 Million
This channel streams games such as Poker, Dungeons and Dragons, Board games and Fallout 76.
GeekandSundry gains over 1000 views per week and has over 21,000 subscribership.
8. Summit1g – $1.4 Million
Jaryd Lazar has many sponsorships from where is collects extra money. He promotes, Discord, Monster, and Corsair while streaming. He has a good number of weekly viewership around 25,000 with 13,000 subscribers. Jaryd gained popularity by broadcasting a game called Call Of Duty: Black Ops 4.
9. LIRIK – $1.3 Million
Saqib Zahid is a very popular video game player. He streams games such as Red Dead Redemption 2, Call of Duty, World of Warcraft, PUBG, and DayZ.
He collects over $800,000 just from the subscription yearly. Saqib has over 16,000 subscribers and around 13,000 viewers.
10. AdmiralBahroo – $1.3 Million
He is highly known for his gaming skills. Viewers like the way he play the game while streaming.
The games that he usually plays are Dead by Daylight, Call of Duty, Spiderman, Counter-Strike, Battlefield, and Assassin’s Creed.
His commentary gained him a good number of growing viewers. AdmiralBahroo gets over 8,000 weekly viewers and has over 15,000 subscribers that bring money to his pocket every year.
How Much Do Twitch Streamers Make Per Sub?
Twitch shares revenue on subscription. By default, you will receive 50% of the subscription amount paid by user.
The subscription also depends upon how popular you are on Twitch. The percentage may increase as per the number of subscriptions increases.
Viewers get three plans to subscribe for $4.99, $9.99 and $24.99. If the viewer took a higher amount subscription, then you will get a good chunk from the revenue.
So, on average if you are earning $3000 per 1000 subs then you will be making $3.00 per sub.
The more subscriptions you bring from your account, the higher the revenue you will generate from your Twitch account.
Normally each Twitch channel earns between $2500 to $3100 per 1000 subs. You can do your own calculation and have an idea.
How Much Money Do Twitch Streamers Make Per Ad?
The earning from ads depends upon the location where the viewer is watching your streaming.
You will get a good amount of earning from ads if they get the viewer from Tier one country.
It’s also in the hand of a streamer. They actually have the option to set how much ads they allow people to see.
Anyways let calculate how much do streamers make per ad.
I am going to count on an average basis. Twitch counts the ads as per the CPM model which means cost per mille. Earning from ads per 1000 views.
Around 70% of viewers use Adblock that affects total revenue. If you are getting 1000 viewers, around 700 will be using Adblock which means you will make money from the remaining 300 viewers from Ads.
300 viewers X 0.002 per ads earning = $0.6
If you choose to show ads 7 times in your streaming then your earning will be:
0.6 X 7 times ads = $4.2
Dividing $4.2 total ad revenue by 1000 viewers = $1.00 per viewer.
Note: the earning estimation can be more or less. This is just for an idea who much you can make from ad.
How Much Do Twitch Streamers Make Per Bit?
Twitch streamers make around one cent per bit.
You need to become a partner on Twitch to become eligible for making money from a bit. A bit is a form of currency that added to the streamer account.
Cheering also helps Streamers to earn some sort of money. You must know that Twitch also keeps the commission when viewers buy the bit. As Twitch already took its cut from viewers, streamers will now get the full amount from the bit received from viewers.
How Much Do Twitch Streamers Make From Sponsorship?
The earning from sponsorship brings a big chunk of money to the streamer’s pocket. You need to be popular enough to get sponsorship.
Once you gain popularity, people start following you and take your views seriously. If you recommend something to your audience, they may take your advice.
This is the reason why sponsors search for such streamers. Many sponsors may contact you to promote their products on your channel.
You can have a contract and charge a fixed amount or per-view basis. There are many products that you promote and earn money. The most common are your cloth, keyboard or joystick, chair, and many more.
If you have a good fan base on other platforms like Facebook, Instagram, Youtube, TikTok, etc., then you can charge extra money for promoting their product on such platforms as well.
Let your sponsors know that you have fans on multiple platforms so that they can come with a good proposal.
If you get a long term contract with the company then you may not earn compared to a short term contract. But the advantage for long term contracts is that they provide you the consistent earning every month.
You must go for sponsorship to make extra earning from Twitch. You have to get a good number of followers and consistent viewers.
This actually makes sponsors approach you and have a deal closed with you. You need to work hard to reach this level.
If other streamers can make money then why not you? You can also reach that level. All you need to do is, coming up with new content and do it consistently on Twitch. Having a good sense of humor can attach your viewers to your streaming. This gives a signal that people are spending time on such channels. Twitch may promote your channel that eventually brings free traffic/viewers to your streaming.
How Much Money Do Twitch Streamers Make From Donations?
Streamers have the option to make money from donations. Viewers actually donate bits or pay directly to the PayPal account.
Income from donation also carries a good size of income from your overall earning. You may earn more than ads if you compare it with donations.
It’s all about how your viewers like your streaming and want to support your channel. If you reach popularity then, being a Twitch streamer you can make 100’s or even 1000’s of dollars.
Top Twitch streamers make around between $1000 and $4000 just from one longs hours streaming.
How Much Do Twitch Streamers Make From Affiliate?
Twitch streamer joins the Amazon affiliate program and makes money by recommending a product through their live streaming.
They have the option to show a link on the screen where the panel locates. In this system, whenever the viewer clicks on the link and purchases something, the streamer receives a commission.
The commission starts from 1% to 10% or even more for some products. If your viewer did not buy the product that you recommended and buy some different items, in this case, you will still receive the commission.
You can even make money on Game sales. Affiliate earning basically provides commission when anyone purchases a product through a unique link provided to you.
You can make around 5% commission from affiliate sales. This is not a big margin but anyways you are not handling the inventory or other stuff. You are just earning money from sales you make from your link. This is all you need to do.
How Much Do Twitch Streamers Make Money From Merchandise?
The only time is right to enter into merchandising is when you gain huge followers and viewers.
You have to be a big streamer on Twitch to start merchandising business. If you are into the initial stage then it’s not advisable for you to enter into Merchandising. It’s better if you concentrate on growing your channel and set your stage.
Twitch streamers make around $1000 to $5000 from the merchandise. You must have over a million followers to earn more than a thousand dollars from merchandising.
Twitch streamers usually sell T-Shirts, mugs, caps, shoes and many more. Viewers take interest in Tshirt so, if you are planning to get into merchandise, then you can start from promoting T-shirts.
Your personality will also matter so make sure you carry yourself well while streaming. People will love to follow you in the future when you reach popularity.
I have given you the idea of how much Twitch streamers make. If you are planning to enter into Twitch streaming, you may not achieve success because it may take time to build an audience.
Many Twitch streamers must have gone through this stage. It’s all about content on your streaming.
You will find one common thing among all the Twitch streamers. They are all entertainers. They use their own strategy to grab viewers’ attention. This is how they grow on Twitch and make money.
In this article, I have shown many Twitch streamers making money in millions, but they reach to this level because of following their passion. They are streaming for hours nonstop because they love what they are doing.
This eventually brings money to their bank. You will find many options to make money on Twitch. I have discussed many sources of earning that streamers are having. This is all possible because of the huge fan and follower on Twitch and other platforms.